Denmark-based, popular fit-tech company Motosumo is launching its platform and service in the US starting this month. The company’s new interactive platform offers live classes led by world-class instructors.
No fancy bikes or expensive equipment. All you need is a stationary bike of your choice and your phone.
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Positioned as a cost-effective option for users looking at Peloton alternatives, Motosumo is gearing up to meet the demand for the connected cycling market.
Motosumo is the only service of its kind in the world that taps the motion sensors inside smartphones to measure and report a range of performance metrics, 100 percent independent of any branded equipment.
“My partners and I worked for years to develop a service that could do more and measure more. As a result, Motosumo started with advanced one-of-a-kind technology, and we invested just as much energy to build the experience with the coaches, features, and interaction that we believe will shape the category going forward,” said Juel Jensen, CEO, and co-founder of Motosumo.
The connected cycling fitness category has seen a dramatic uptick in growth in recent years, with companies such as Zwift and Peloton taking the lion’s share of new users in the US.
Given that companies like Peloton are facing supply chain challenges and struggling to deliver ordered equipment to new customers, new entrants such as Motosumo are definitely an attractive option for users who are looking for a cost-effective platform.
Users can stream the Motosumo live classes using their tablets or laptops and ride along using any stationary bike. In addition, the companion app, once downloaded into your phone, leverages motion sensors on your smartphone to keep track of all the cycling and fitness-related metrics.
The classes are 100% live and interactive. This means that you get a totally personalized workout with all the benefits of a group class.
This is different from Apple Fitness+ and some other platforms, where you are using pre-recorded classes to follow along and need a wearable to monitor your metrics.
According to the company, their technology makes it possible to enjoy true interaction, with live feedback from instructors, and fun, team challenges and races, leaderboards, music, and more. It’s the closest thing to an in-studio class.
Live stream classes are going to be offered in the US, UK, Australia, and Singapore.
Motosumo is currently offering a 7-day free trial to new users. After that, users can upgrade to a full membership and unlimited classes for only $12.99/month following the free trial.
We plan on taking Motosumo for a spin in the coming months. So stay tuned for detailed reviews.